Since its founding in 1971, Rockport has had a simple philosophy: “Engineer comfortable shoes using the latest in advanced technologies”. Fast-forward 40 years and Rockport leads the pack in making style comfortable for modern professionals around the world.

Rockport’s endless endeavour to push the boundaries of footwear technology sees the label creating some of the world’s most sought-after styles. Renowned for their comfort and practicality whilst never sacrificing an inch of style, their latest offering doesn’t disappoint.

An easy way to treat your feet, Rockport’s AW12 collection is a feast of styles, colours, fabrics and technology. The technology is perhaps the major selling point for all silhouettes, and is broken up into three types: adiPRENE, truWALK and Hydro-Shield.

adiPRENE Technology

Since coming under the ownership of the adidas brand, all Rockport styles feature adiPRENE – a modern sole that provides maximum comfort and ensures the shoes are incredibly light:

adiPRENE sole

The Fairwood 2 Chelsea Boots are classic, durable boots that are styled to perfection and right on trend for this season. With the inclusion of Rockport and adidas’ adiPRENE technology, they are a pleasure to wear every day, so you don’t have to sacrifice comfort for style:

Fairwood 2 Chelsea Boots

truWALK Technology

Other styles also incorporate Rockport’s most championed piece of shoe technology; truWALK. A system that works with your body to create the perfect stride, it means you’re always comfortable, whether commuting to the office or road running at the weekends…

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Written by Neil Thornton
London-based coffee drinker. Editor by day, blogger by whatever time he finds spare.